Manuel Heras

Managing Director and Member of the Council

 

After solid studies and training as Hotel Manager he held various executive positions in hotel groups like Iberotel, Sunwing, and RIU Hotels.

 

From his position of Regional Director of RUI Hotels in the Canary Islands in 1996 moved to occupy the position of Managing Director of the Taro Beach and Monica Beach hotels in Fuerteventura. 

 

His knowledge and professional contribution to the future chain, enabled growth and improved what few years later will become SBH Hotels & Resorts. Over more than 20 years under his directions the company has been among the most successful tourist groups within the Canary Islands, serving as a model for many other hoteliers.

 

Carlos Amorós

Director of operations

 

With significant international experience in negotiations and development of projects carried out in countries like Panama, Mexico, Venezuela, U.S.A. and Costa Rica and extensive knowledge of the hotel sector, developed in the national territory, incorporated in 2000 as director of Sunrise Costa Calma Beach Resort; 5 years after became the Corporate Operations Director.

 

His contributions in the processes, development and product improvement has been significant, while it has increased productivity of employees within a satisfactory working environment.

 

José M. Cerezuela

Marketing & Sales Director

 

After studying Economics begins its journey in the hotel business at Iberotel,  later in Melia, Oasis and Royaltur. During these years extends his studies in Marketing and Hospitality.

 

During 20 years he operates as hotel director and / or director of marketing in countries like  Mexico, USA Dominican Republic and several Latin American countries.

 

In 2015 he joined SBH Hotels & Resorts.

 

In 2016 obtains the title of Master in Management and Hospitality.