In the early 1930s. Don Gregorio Perez was born into a poor family in La Lajita valley. Like the majority of Majoreros, demonym of the inhabitants of Fuerteventura, His family kept Their head above water by keeping goats and farming the land infertile, which provided just the bare essentials for survival.

 

Were really hard in Times Those days, but as he says himself: "... They Were happy times NEVERTHELESS, void of hectic and stress. We did not know anything else. " In the '50s, His sense of entrepreneurship and inquisitiveness leads him to give up his goats and instead, he turns to cultivating tomatoes on a large scale for export.

 

During the drought period on Fuerterventura in the beginning of the 60s, when it hardly rained at all, Don Gregorio emigrated to Gran Canaria to continue His tomato cultivation there. In the beginning, he worked for Don Oscar Sanchez and soon they became business partners.

 

In the '70s, they entered into the adventurous tourist trade. They bought a large plot of land reaching from Costa Calma to La Pared - nothing but sand and beach - and dedicated to the development of the area.

 

Today, it a true oasis, yet it remains entirely a family-run, Majorero Business.

 

Real estate investment projects and development was the new focus of the company, while other companies were created to provide facilities equipment and services for new developments, including hotel investments and operations.